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For those of you who haven't ordered from us yet, this little blurb will detail what to expect. 😃 And explain why we have these emails in place and the incident that sparked these emails.
We have always sent tracking info emails when our orders were shipped, but the importance of keeping customers informed (particularly first time buyers) became abundantly obvious when Covid hit.
Because of a huuuuge increase in orders during this time, we had to extend our usual shipping time frame of 1-10 business days to 14 business days, just to keep up. This was written in large, red letters in the top banner of our website and on every product listing, but still, customers didn't read this. We were constantly receiving "where is my order?" emails after a couple of days, some of them incredibly rude. At the time, I tried to brush these comments off and not take them to heart, knowing that people deal with stress in very different ways. This wasn't easy sometimes 😉
It wasn't until another irate first time customer rang instead of emailing, that something clicked in me. This lady apologised for her tone but explained that during this Covid mayhem, she had purchased and been scammed from 2 separate websites, totalling several hundreds of dollars. So when she hadn't received a shipping email from us yet, she panicked, thinking we were Scam Website Number 3.😈
The craziness of this time lasted almost 2 years and then we were hit with a major flood, but I had decided that when we had time to breathe again, we would look at our email sequences. I would rather our customers had too much information about their order's whereabouts, than have another scenario where a customer thinks she is being scammed again 😟
So, this is why we have our-
Order Confirmation Emails
Shipping Confirmation Emails
These are the main, regular emails that are sent.
And of course, our smartest 🤓customers receive our fun newsletter around 3pm every Thursday afternoon, which covers many varied topics and the occasional discount code.
So, I hope this explains the reason behind our emails. We would rather give a customer too much information and the peace of mind that comes with that info, than have her/him think we are just another shonky website 😉
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